Built With Purpose

Train With Purpose. Live With Confidence.

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Three black and white badges promoting coaching and strength training. The first badge emphasizes sustainable, real-life approaches. The second badge highlights purpose-driven coaching. The third badge features NSCA strength and conditioning specialists.

Welcome to Built with purpose! I’m Brooke Heaton, CSCS, and I help women lose fat, gain muscle, and gain real confidence through personalized coaching. My approach combines evidence-based training with supportive guidance so you can transform your body and lifestyle without extremes—one purposeful step at a time.

Brooke Heaton standing on a tire

Strength. Confidence. Purpose.

You don’t have to sacrifice your life to reach your goals. As a fitness coach, I help women create sustainable routines that fit their schedules, energy, and priorities—so building strength and confidence becomes part of your life, not a burden.

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How I Can Help You

1:1 Personalized Fitness Coaching

Get a program designed just for you—strength training and conditioning that fits your goals, experience, and lifestyle. Build strength, move with confidence, and see real results without extremes.

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Sustainable Nutrition Coaching

Learn how to fuel your body in a way that’s sustainable and realistic. Together, we’ll create habits and nutrition strategies that support your fitness, energy, and long-term success.

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Habit Formation & Accountability

Stay consistent and build lasting results with support and structure. I help you establish habits, track progress, and stay accountable so you can reach your goals without overwhelm.

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A woman wearing a sports bra, shorts, and white sneakers working out at the gym with headphones on, lifting dumbbells on one knee in a gym with weights and banners in the background.

Fitness That Supports Your Life

Your health isn’t just about changing how you look—it’s about changing how you live. When you feel strong, fueled, and confident in your body, everything else gets lighter. I help women stop fighting their bodies and start working with them, so fitness becomes a tool for more energy, presence, and freedom—not something that takes away from your life.

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Why Work With Me

I’ve been where you are—navigating all the fitness trends, struggling to find what truly works. That’s why I focus on personalized coaching that’s practical, effective, and sustainable. Together, we’ll help you build strength, confidence, and results you can maintain—without burnout, restriction, or overwhelm.

About Me
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Ready to Finally See Results?

If you’re done guessing what works and ready to put in a plan that actually delivers, I’m here to guide you. Let’s build your personalized program and transform your body and mindset—together. Apply now and take the first step toward the results you deserve.

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